Katie has ten years’ experience in crafting marketing and communications strategies and tactics and helps the team at First West Capital build strong partner-focused relationships, articulate brand identity and execute business development activities.

Previously, Katie was the Membership and Marketing Coordinator, and Marketing and Communications Coordinator, at the Vancouver Regional Construction Association. She also held the position of Marketing and Community Relations Coordinator at Wesbild Holdings, and was a sales representative for radio and print advertising in Vancouver.

Katie graduated from the British Columbia Institute of Technology with a Diploma of Technology in Marketing Management, Communications, and received her Associate of Arts, General Arts, from Kwantlen Polytechnic University.

Katie volunteers as a Friend of the Board for the Coalition of Child Care Advocates of BC.

Recent posts by Katie Barthel

How to navigate a tough retail landscape Aug 16, 2017

Retail ecommerce

Canadian retailers are facing an uphill battle as they fight for market share in a competitive and changing industry. With continued store closures across Canada, retailers are urged to find ways to get in the game – or risk disappearing. Phil Lichtsztral, Partner at Richter Retail Consulting Services, discusses some of the causes and cures of the current retail landscape. Continue Reading